Yes the holiday season is really here in all of its glorious commercialized regalia.

Many ebook sellers are tightening their belts for the often talk about ’slow’ holiday season.

You hear the same story every year around July and August too.

And then there was the lag around the World Cup earlier this year.

If you listen to the whispers, you’ll swear you only have a couple of months every year to generate any sales.

I personally don’t subscribe to any of these theories of slow sales seasons.

Nope. Not a single one.

It’s an urban myth right up there with the kidney snatchers.

People don’t stop buying because it’s a holiday. For one thing, the web is an international playground, and we don’t all celebrate the same holidays.

Nor do they stop buying during traditional vacation periods. Or during major events.

If you’re selling something that people want, they’ll buy it. A desperate buyer will plunk his or her cash down on any ordinary day.

And I guess that’s the whole point here.

If you’re going to take time out of your life to write an ebook, write something that people are clamoring for.

Solve a big, hairy, stinky problem, and you won’t have to worry about holidays, and sporting events and whether Mercury is in retrograde or if there’s a full moon.

I’m not saying you won’t ever have a slow period.

But when you carefully contemplate your topic you ALWAYS have a better chance at overall sales strength.

Plan carefully and grow rich,

Alexis Dawes

Filed under: Bullet Point

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