Alexis Dawes

My, my, my… where has the time gone?

It’s been a couple of weeks since I last blogged here.

I took an impromptu holiday break to do my shopping, holiday entertaining, family stuff, you know the drill. And - (gasp) - I sewed gifts for a few of my local friends, which they loved.

We had a ‘green’ Christmas here in Montreal.

Yeah… the one year I decide to buy some super foxy snow boots and build my igloo in a cold climate, and global warming gives me a nice warm puddle to play in.

In other fronts, December has been an AWESOME month saleswise. I feel like the universe gave me an end of the year bonus.

It’s a combination of:

• Buyers who are giving themselves a Christmas gift (which I can understand because I gifted myself a ton of books this year!).
• Buyers with leftover Christmas money.
• Buyers who are looking to start the new year moving in a better direction. The New Years Resolutioner’s.
• The assistance of a few affiliates who keep on promoting to their list over and over again. I’m so impressed with this strategy, even though I absolutely suck at it.

I didn’t personally change any of my sales strategies during this month. There was no ‘Christmas Blowout’ or anything on my sites.

But I will keep the idea of a Christmas promotion on my To Do list for 2007.

Retailers aren’t the only one’s who can use December to go in the black.

Examine your customers buying frenzies and grow rich,

Alexis Dawes

P.S.- Don’t worry… I’m returning with my Walking The Talk series next week.

In the meantime, have you seen my latest title The Book is in the Buzz? I call it the cure for the “I-don’t-know-what-to-write-about” blues.